Wednesday, February 26, 2020

Why There Should Be a Drastic Reform to the Public Education System Essay

Why There Should Be a Drastic Reform to the Public Education System - Essay Example Drastic reforms in the education system would help improve the quality of school education. In this context, school education can be defined as a laborious means of learning. This notion is justified by the articles ‘Against School’ and ‘Learning to Read’ that illustrate the poor state of school education in modern society. School education is illustrated as a poor way of educating individuals, because the tedious aspect of learning does not serve to accomplish the objective of learning as an enjoyable concept, but rather a factor that must be executed to make citizens become literate. Lawrence W. Reedla in his essay â€Å"A new Direction for Education Reform†, argues that a new exciting direction will offer great success to the education system. Education is an instrument of the societal social order and so when the society changes, even education and its approach also need to change. Education roots penetrate deep into many aspects of the society an d are subject to a number of forces, including political those that sometimes threaten the performance of the sector. Despite the significance of education, public education has been neglected and faces many problems and thus needs drastic reforms to change the system. This paper looks at some of these problems which call for drastic change in the public education system. ... to provide tools that can be used to improve education system in all public schools and provide equal resources and funding for all institutions to improve performance of public schools in all regions of the country. The articles ‘Against School’ and ‘Learning to Read’ contrast in terms of the content and ideologies posed in each. The first article, ‘Against School’, illustrates how school is a tool that is formulated to fulfill an objective, rather than create a concept that is essential, as well as enjoyable, for students. It also provides evidence why school education can be labeled as a poor educational system. ‘Against school’ provides the aspect of the problems that ails the school system and its effects on students which is usually poor performance. A change is thus needed in the public education system to find ways or ways of teaching that can encourage students to get involved in the earning process by developing interest t hrough enjoyment. The article is ‘Boredom is a common condition for schoolteachers’; this paper demonstrates a major problem with school education (167). The methods used to teach are tedious and can affect how individuals will learn concepts and ideologies that relate to various topics and subjects. This highlights that teacher get tired of teaching, and from time to time, they are unable to teach students in accordance to expectations. It brings the idea of taking children to school into question, because they do not normally enjoy their experience in school. Students are more likely to resent school, and hate education in general. (170). Learning to read by Malcolm X illustrates that if learning is implemented under the right conditions, it can be an enjoyable experience referring to the feeling he got when learning in

Monday, February 10, 2020

Explain how Marketing Communications can be used to change customers Essay

Explain how Marketing Communications can be used to change customers attitudes and influence customers behaviour.(Marketing communications) - Essay Example The different models and the ways are discussed below that may change the attitudes and perceptions of the consumers. The marketing models discussed below for the marketing communications allows the marketing managers to know about the attitudes of the customer and then influence different strategies to influence their buying behavior. Attractive marketing campaigns and promotions need to be done so that a huge level of customer base can be attracted towards the organisation. This model allows us to focus on the attitude level of the consumer and how they interpret and learn about the new information that is being communicated to them through the advertising messages and other marketing mediums. It is important to influence the strength and usability of a product or service to the consumers in the marketing messages so that they can show their interest towards the product or service (Fitzgerald and Arnott 2000). The McGuire’s information processing model basically focuses on five elements. They are as follows: Exposure, attention level from the customers, Comprehension, Acceptance level ability of the consumers, and the Retention level rate of the consumers (Dahlen et al 2009). The information processing model developed by McGuire allows the researcher to learn about the attitudes and changes in behavior of the consumers for the communication aspects that take place while communicating the marketing information to the consumers about any product or service. According McGuire, the changes in behavior will occur if the communication takes place in a persuasive manner. The communication can be delivered in a persuasive manner by following the steps that follows ahead (Fill 2008). Firstly, the message that is to be communicated to the consumers must be presented in a clear and unambiguous manner. Then, the message must be clearly attended by the one who has delivered it. All